Associate Professor of Communication and Director, Risk Communication & Resilience Program, START
(START Office) 8400 Baltimore Ave., Suite 250, College Park, MD 20740
(Dept. of Comm Office) 2130 Skinner Building, University of Maryland, College Park, MD 20742
Dr. Brooke Liu serves as the Director of START'S Risk Communication & Resilience Program. Her research investigates how government messages, media, and interpersonal communication can motivate people to successfully respond to and recover from disasters. Recently, her research focuses on the potentially unique roles that social and mobile media play in building community resilience along with non-communicative factors such as demographics, emotions, hazard knowledge, patriotic beliefs, religiosity, and risk perception.
In 2013, Liu directed the launch of START’s Training in Risk and Crisis Communication (TRACC) program, which aims to enhance community resilience through sharing the science and theories behind effective risk and crisis communication. She has also led START research teams evaluating how individuals use, behave, and interpret disaster information via social and traditional media and the effectiveness of emergency alerts via mobile devices, among other topics.
Liu serves as a member of the Food and Drug Administration’s (FDA) Risk Communication Advisory Committee and on the editorial boards for Public Relations Review, Journal of Applied Communication Research, the Journal of Public Relations Research, and the International Journal of Crisis and Risk Communication Research. In 2017, Liu joined the Queensland University of Technology Business School in an honorary position as an Adjunct Professor. Her research has been published in outlets such as Communication Research, Communication Theory, the Handbook of Crisis Communication, Journal of Applied Communication Research, Journal of Communication Management, Journal of Public Relations Research, and Public Relations Review.
- University of North Carolina, Ph.D., Mass Communication
- University of Missouri, M.A., Journalism
- Washington University, B.A., Anthropology and Spanish
- Member of the Risk Communication Advisory Committee for the Food and Drug Administration
- Member of the Editorial Boards of Communication Quarterly, Communication Yearbook, Journal of Applied Communication Research, Journal of Public Relations Research, and Public Relations Review
- University of Maryland, Associate Professor, 2012-present
- University of Maryland, Assistant Professor, 2009-2012
- DePaul University, Assistant Professor, 2007-2009
- American University, Assistant Professor, 2006-2007