Despite widespread recognition that the use of counternarratives is an important strategic component of countering violent extremism, to date, there are no comprehensive guidelines on how to develop and distribute counternarratives to effectively reduce support for terrorism. To redress this, we offer communication and psychology theory-based procedures for (1) analyzing terrorist narratives, (2) constructing counternarratives that challenge terrorist narratives, and (3) disseminating the counternarratives to overcome barriers to persuasion. Analysts and practitioners can use such guidelines in developing counternarratives to reduce support for violent extremism.
Braddock, Kurt and John Horgan. 2015. "Towards a Guide for Constructing and Disseminating Counter-Narratives to Reduce Support for Terrorism." Studies in Conflict & Terrorism 39 (November): 381-404. http://www.tandfonline.com/doi/abs/10.1080/1057610X.2015.1116277